Thebe sponsors business TV on CNBC Africa
CMH Group's BEE partner, Thebe Investment Corporation, is sponsoring a new business programme called “Resource Watch” on CNBC Africa.
The programme, which is hosted by Nozipho Mbanjwa, first aired to 5.1 millions homes across the African continent on Thursday, 5 June 2014, and will be broadcast every Thursday at 8.30pm on CNBC Africa (Channel 410 on Dstv) for the next 52 weeks.
Resource Watch host, Nozipho Mbanjwa
Says Sen Mdhluli, Head of Marketing at Thebe, “Thebe is moving into unchartered waters. The Thebe brand has not been in this space before in terms of brand building and presence. This show will enable Thebe to stand away from the shadows of our peers and take its rightful place as pioneers in the black business environment.”
Resource Watch is a fast-paced 15-minute weekly programme that will provide insightful current affairs content and will deepen the viewers' understanding of the factors that drive the resources markets.
The show will serve as a platform to showcase the Thebe brand across 48 African countries and Indian Ocean islands where CNBC Africa broadcasts. Sen sees the Pan-African projection of Thebe's brand as a great milestone for the group.
Tune in to the show every Thursday at 8.30pm on CNBC Africa (Channel 410 on Dstv).