First Car Rental executives invited to participate in GBTA discussion
March 2016 - Melissa Storey (First Car Rental Executive Head - Strategy, Development & Marketing) and Una Crouse (First Car Rental Executive Head of Sales) were recently invited to join South Africa's travel industry experts at workshops hosted by the Global Business Travel Association Southern Africa (GBTA).
GBTA SA is a non-profit, travel buyer-led professional body for buyers and managers of business travel in Southern Africa.
GBTA SA aims to provide the best possible support, information and opportunities to enable members to achieve best practice in managing their travel spend effectively and to maximise their contribution to the profitability of their organisation.
First Car Rental and SIXT Rent a Car are platinum sponsors of GBTA SA.
GBTA Southern Africa:
PICTURED LEFT: Melissa Storey (First Car Rental Executive Head - Strategy, Development & Marketing) and Una Crouse (First Car Rental Executive Head of Sales) at the GBTA Southern Africa workshops.
PICTURED RIGHT: Melissa Storey during the Gauteng panel discussion.
PICTURED LEFT: Melissa Storey during the Cape Town panel discussion. PICTURED RIGHT: Melissa Storey and Richard Addey (Country Director, Sabre South Africa).
PICTURED LEFT: Marcelle Ross (Director Operations: GBTA Southern Africa) and Melissa Storey. PICTURED RIGHT: South Africa's leading travel experts attended the GBTA Southern Africa workshops.
GBTA Southern Africa Workshops
GBTA SA recently held workshops in Pretoria and Cape Town, where experts debated how travel distribution trends are impacting the travel buyer.
These discussions were focused on the hard conversations taking place around distribution content, direct connects, data access, and traveller centricity - setting the tone for debate and dialogue about the travel industry's future. This included heated debates about booking via a Global Distribution System vs booking direct.
The workshops were led by Storey, Dr Andre Schulz (Lufthansa General Manager for Southern Africa), Johann Nortje (Group Revenue Manager at Tsogo Sun), Monique Diez (Head of Sales, Sabre Corporation), Otto de Vries (CEO, Association of Southern African Travel Agents) and Marco dos Santos (Travel Manager, Massmart).
To find out more about GBTA Southern Africa, click here.